Kendrick Lamar Breaks Spotify Record After Super Bowl Halftime Performance

American rapper Kendrick Lamar has set a new record for the most monthly listeners on Spotify by a rapper, reaching 88.8 million.

The surge in streams followed his headline performance at the Super Bowl halftime show, which became the most-watched in history, attracting over 133 million viewers.

Lamar performed hits from his latest album, GNX, including his viral track Not Like Us, which gained attention for its pointed lyrics aimed at fellow rapper Drake.